Privacy Policy & Patient Data Protection

1. Introduction & Healthcare Commitment

Ambience Kerala Ayurvedic Hospital ("we", "our", or "the Hospital"), operating flagship clinical centres in Jaipur (Mansarovar & Vaishali Nagar) and Kota (Talwandi), Rajasthan, is dedicated to protecting the privacy, confidentiality, and security of all patients, visitors, and website users. This Privacy Policy details how we collect, store, utilize, and protect your personal and clinical health information in adherence to the Digital Personal Data Protection (DPDP) Act, 2023 and standard NABH healthcare information guidelines.

2. Information We Collect

When you interact with our hospital via our website, telephone lines, or in-person OPD consultation desks, we may collect the following categories of data:

• Identity & Demographic Information: Full name, age, gender, guardian details (if applicable), and contact address.
• Contact Details: Verified mobile telephone number and email address for appointment reminders, token numbers, and clinical follow-ups.
• Clinical & Ayurvedic Health Records: Chief health complaints, pulse diagnosis observations (Nadi Pariksha), constitution assessment (Prakriti / Vikriti), medical history, prescribed Kashayams/Tailams, and Panchakarma treatment notes.
• Digital & Web Browsing Analytics: IP address, device browser type, and anonymous website engagement patterns to improve patient booking experience.

3. Purpose & Legal Basis of Processing

Your health and personal data is processed strictly for legitimate healthcare and administrative purposes, including:

• Scheduling OPD doctor consultations, Panchakarma room allocations, and queue token generation.
• Formulating customized Ayurvedic dietary advice (Ahara) and seasonal regimen (Ritucharya) plans.
• Dispatching automated SMS or WhatsApp consultation confirmations and medicine refill alerts.
• Complying with statutory medical record retention obligations under state health authority norms.

4. Medical Confidentiality & Doctor-Patient Privilege

We maintain strict doctor-patient confidentiality. Your medical histories, therapy details, and diagnostic notes are accessible solely by licensed attending Vaidyas, nursing therapists, and authorized clinical administrative personnel directly involved in your care. We do not sell, rent, trade, or commercialize patient data to pharmaceutical manufacturers or third-party advertisers.

5. Patient Data Rights under DPDP Act

Under Indian data protection jurisprudence, every patient holds fundamental rights over their digital health data:

• Right to Access: You may request a verified physical or digital copy of your OPD prescription history and discharge summaries.
• Right to Rectification: You may correct inaccuracies in your demographic details or contact numbers.
• Right to Erasure: You may request removal of non-clinical marketing contacts, subject to mandatory statutory medical record keeping mandates.
• Right to Grievance Redressal: Direct any privacy concerns to our Medical Administrative Officer.

6. Grievance Officer & Hospital Contact